Bridging the Knowledge Gap

Direct to Customer Selling
Bridging the Knowledge Gap

Emerging trends shaping India Retail

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As the retail landscape continues to evolve, it’s crucial for retail executives and small business owners to stay informed about emerging business models. In this post, we’ll explore three key trends reshaping the industry: social commerce, video commerce, and direct-to-consumer (DTC) commerce. We have addressed the phenomenon of quick commerce in a separate post The […]

Bridging the Knowledge Gap

The Future of Neighborhood Shopping: Quick Commerce and Kirana Conundrum

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Driven by rising affluence, increasing willingness to pay for convenience, rising urbanization, increasing willingness to shop online, and preference for more frequent, unplanned, and top-up purchases, pandemic period confinement consumer behavior has significantly changed in the last few years. A trend that has been accelerated by increased penetration of smart phones and cheap data. Q-commerce

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